Google Brings CTRL+F to Real Life With Phone Camera Search Feature

Google on Wednesday debuted two new search capabilities that tap into visuals on the net or pics you choose in a keep, aspect of the company’s effort to develop significantly over and above textual content you variety into a research box.

A person aspect declared at the Google I/O meeting, scene explorer, lets you sweep your cellular phone digital camera across a shelf of products at a supermarket or pharmacy to identify the items in watch. Google then overlays merchandise information and ratings on the display screen so you can find snacks with no nuts or scent-free of charge lotion, look for leader Prabhakar Raghavan said. It really is an growth of the Google Lens app.

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“Scene explorer is a powerful ability in our devices’ ability to understand the world the way we do, to see relevant information overlaid in the context of the world all around us,” Raghavan said. “This is like having a supercharged Control-F [find shortcut] for the world all around you.”

Google said in a blog post it plans to add scene explorer to its search tools, but it didn’t say when that would happen.

Another feature expands Google’s multimodal search, which combines text and images into one search query. Now, by adding “near me” text, you can tailor searches to nearby results. For example, you can combine a photo of some unknown dish with the words “near me” to find a restaurant nearby that’ll serve it, Raghavan said. That feature will arrive later this year for English speakers.

Search, the first service Google offered and the one that propelled it into today’s multi-product juggernaut. It remains a core part of the company’s mission to make information useful to the world’s population, and search ads are still Google’s single biggest source of revenue.

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At Google I/O, Google also said it’s adopted a new 10-tone Monk Skin Tone Scale to better improve diversity in its AI training data, search results, and other operations.